The Oriflamme banner network

Last updated August 3, 2022

Montréal has a network of banner hangers that can be used by reservation to promote special activities, large-scale events or to publicize a location. Here’s how to make a reservation and the applicable conditions.

Definition of oriflamme banners

These banners (called “oriflammes” in French and often in English as well) are large format banners installed on a segment of a street or around a site.  Hanging vertically from supports fixed to lampposts, they are visible to pedestrians and motorists.

Eligibility

The following entities may reserve banner locations:

  • Non-profit organizations (NPOs)
  • Public and parapublic organizations
  • Business development (SDC) corporations.

Eligibility criteria

Each organization must submit an application, which will be evaluated based on the intended use of the banners.

They may be used to:

  • Publicize a cultural, social, sports or recreational project, activity or event unique to Montréal
  • Reinforce the city’s identity, its festive and participative character
  • Characterize, mark or delineate an area, location or perimeter around an activity, infrastructure, neighbourhood or shopping street.

The city and boroughs may also use oriflammes to support their own institutional campaigns.

Restrictions

Considering the limited number of banner locations on its territory, the city reserves the right to:

  • Give preference to NPOs that have entered into an agreement under a grant program, partnership or collaboration with the city in the current year
  • Reacquire locations needed to promote major city events or campaigns for a limited period of time
  • Limit the number of locations allocated to various organizations to ensure consistency and equity.

Number of locations and duration of posting

  • 20 to 40 banners are available per campaign. Limit of one campaign per organization per year.
  • Maximum four weeks of posting. For a longer time period, submit a request and justify the need.

Installation of new hangers

In exceptional cases, banners may be necessary at a specific location. You will need to request the installation of additional hangers. If the request is granted, the organization must pay the cost of the hangers plus the labour and materials for their installation. Once installed, banner hangers become the city’s property.